Nine cuts about 30 roles at The Age and Sydney Morning Herald

Nine Entertainment announced about 30 job cuts at *The Age* and *The Sydney Morning Herald* in July 2026, using voluntary and targeted redundancies. The company cited “extreme” disruption from artificial intelligence across the media industry, according to *The Guardian*.

The announcement adds to evidence of automation-linked restructuring affecting Australian employers. Broader reporting identified Australia as the hardest-hit market outside North America for automation-linked technology cuts, although the available findings do not provide a comparable total for media specifically.

For employers, Nine’s approach highlights the need to distinguish a genuine redundancy from simply introducing an AI tool. Before deciding roles are no longer required, document the changed work, consult affected employees and properly assess reasonable redeployment options. Voluntary arrangements may reduce immediate disruption, but they do not remove those obligations where redundancies proceed.